A few days ago (26/02/15) Kim Kardashian West, on Instagram reached 27 million followers, since then (28/02/15) she now has 27.1 million followers. Now although some of them may not be fully open accounts (forgotten passwords, robot accounts, etc) there might be 2 million of them maximum, if you think about that, that is 25 million people she reaches when she posts something on the application, every time! Now to my knowledge she isn't payed to post on the platform (I may be wrong) like she has been on the other social network Twitter but for her to reach at least 25million people worldwide at the snap of a picture, that could work out to be some good publicity a companies behalf as well as her own. Thats how powerful social media and more importantly photographs within social media can be these days.
Photographs are becoming a new and easier way of communication, as they say 'a picture is worth a thousand words' and it is becoming more apparant and time as social media is evolving.
Here is Kardashian West's Instagram profile - https://instagram.com/kimkardashian/
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